The Frugal Book Promoter

Published Works Almanac Tolerance & Utah Links Editing & Publicity Services Media Room Speaking,Modeling Events & Teaching Awards Authors'Coalition Services Newsletter & Blogs Resources for Writers Resources for Readers E-mail Author Advertising Free Articles 4 Authors,Editors Consulting Travels with Carolyn

 

 

Find  Carolyn's Individual Books and Audios Here:

Frugal Book Promoter
Frugal Editor
Great Book Proposals
This Is the Place, A Novel
Harkening (Short Stories)
Tracings and Other Poetry
Published Shorter Works
Audio Handbooks for Writers

You will find at least one promotion, writing or tech tip on every page on this site. Happy browsing and collecting!

 

Endorsement

"Howard-Johnson has the comforting tone of a mentor and writes with the precision of a surgeon." ~ Francine Silverman, editor Book Promotion Newsletter

 

The Frugal Editor is Second in the How to Do It Frugally Series --  companions for publishers and authors everywhere.

 

Endorsements

From The Jewish Press, Letters to the Editor

"When I finished my first novel, Edges, O Israel, O Palestine, I was in tears. Not my usual tears about letting go of my creation, but tears because the world of publishing, promotion, publicity was a hostile enemy camp, I was lost in anxiety bordering on paranoia bordering on terror.  How in the world does a novice author navigate this guerilla warfare without a bankroll? There were so many promises made by publicist charging over $5,000 a month!

 

"Carolyn, as your excellent review has noted, DOES make you feel as if you've earned an PhD in publicity. she gives your confidence and arms you well, like a good pacifist. Her non-violent approach is about frugal, common sense practical ways of  making your book visible and read.

 

 "As you also say in this review.. "In this era of cash-crunched PR budgets and time consumed publishing house staff members, The Frugal Book Promoter is an important item for empowering any author’s publicity planning. "

"Thanks for letting others know about our dear Carolyn Howard-Johnson (uh..yes, that is her real name)."
-Leora Skolkin-Smith

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"...you can't go wrong in faithfully following Carolyn Howard-Johnson's advice in her INVALUABLE eighteen page book proposal [The Great First Impression Book Proposal from Amazon Shorts.]" ~ Frances Lynn, author of Crushed

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Here is a highly Recommended Reading Companion to The Frugal Book Promoter :

 

BOOK PROPOSALS THAT SELL, 21 SECRETS TO SPEED YOUR SUCCESS,:

 

Listen to Award-Winning Podcast:

 

 

 

 

Visit with the creative force behind the HowToDoItFrugally Series of Books for writers. Carolyn shared her best tips and strategies for low-cost/zero-cost marketing campaigns and also talked about what NOT to do to market your books. She also talks about the value of editing and how it directly controls how your proposals, books, and marketing are perceived in the marketplace. Listen to the interview on Authors Access (visit link and click on the PODCAST button). Tune in each week as Irene and Victor interview industry luminaries on marketing, writing, editing, and publishing by subscribing to the RSS feed.

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Wasabi Club, a group of PR professionals, presents Carolyn in a teleseminar on editing We talk about the PR business, about finding the right editor, and more. Michelle Tennant Nicholson is the interviewer.

 

Podcast Endorsement

"...  I have no doubt this episode [of AuthorSuccess.com podcasts] will go on to be
forever in our Top 10 list. Congratulations on a great show!
~Victor R. Volkman, www.AuthorsAccess.com

The Frugal Book Promoter Is Available for Kindle. Buy Your Kindle Here:

Commercial Ads Selected by Google

When Your Publisher Does Nothing or Not Enough, Then the Author Must Be Its Savior!

Ta Da!! Carolyn's The Frugal Book Promoter to the Rescue

 

 

 

 

 

"This book is like the Energizer Bunny . . .it just keeps going and going and going. . ."                            ~Kristie Leigh Maguire, CEO of Star Publish.

 

The Frugal Book Promoter continues to garner great ratings on Amazon even after three years since its release--an unusual record in publishing.

The Frugal Book Promoter: How To Do What Your Publisher Won't

Amazon.com Sales Rank: #13,719 in Books
Average Customer Review: based on 72 reviews


Carolyn's Promotion Campaign for The Frugal Editor won the New Generation Indie Book Award for Marketing and The Frugal Editor was a finalist in the How-to book category in that same contest.

Click here for a Frugal Book Promoter Excerpt                   

Click here for Frugal Book Promoter Reviews

Click here for the Frugal Book Promoter Media  Kit

Click here to learn more about The Frugal Editor

Click here for Carolyn's first person essay, "Beating Time at Its Own Game."

 

Endorsement for Carolyn's newsletter, which is an extension of Frugal Book Promotion knowledge:

"The text-based Sharing with Writers e-newsletter published by Carolyn Howard-Johnson, author of the Frugal Book Promoter and other truly insightful tomes, is probably the best electronic publication that comes across my screen.

"Sharing with Writers is always loaded with practical tips and advice. It takes me only seconds to implement the ones that hold promise for my books, and many of those I’ve tried have led to definitive results like more traffic to my website, participation in a new online venue or more exposure to libraries and the book buying trade. The newsletter provides a by-product of camaraderie with other authors and promoters in the community that reads Sharing with Writers, sharing motivation among the members."                                   ~Peggi Ridgway, author, Successful Website Marketing and Wordpix Solutions, Web Design & Hosting, Brochures, Newsletters & Books

To Subscribe to "Sharing with Writers," click here.

What Do You Need to Know About the Frugal Book Promoter?

CONTENTS

Section I : It’s Never Too Early To Think About Marketing.

Section II : What Do You Do After You’ve Signed Your Contract?.

Section III   After Your Book Is Published And Ever After

Appendixes

 

 

  Tip

Even The Frugal Book Promoter popped for this banner and stand after watching fair-goers go ga-ga over authors using them when we did a test at the Authors' Coalition booth at the LA Times/UCLA Festival of Books. They are available from Authors' Coalition.

Find at least one tip on writing, promotion or tech on every page of this website. 

Here are links on this site where you will learn more about Carolyn Howard-Johnson's books, audios and more--written with the welfare of authors in mind:

 

 
 

In The Frugal Book Promoter I suggest writing one great thank you letter a day as an part of a great promotion campaign. Here is an example of a great one. All the elements are there!

Can't tell you how much I have learned from your book.  My only lament is that my publisher didn't give it to me with the advance!  My ARCS comes out next month along with my galleys.  I'm so far behind the power curve, it almost funny.  None-the-less, your book is God sent and will make such a difference for me, thanks so much.  I've even talked my publisher into providing a copy of your book with each new contract. They are small, so I doubt that you be able to afford that new Lexus on
the difference, but what the heck.

My publisher has added me to the Author's page and Books page of the website. http://onstagepublishing.com/ .  The Advance Reader Copy (ARC) and Galleys will be ready in early March.  We plan a book release date of May.  More details as they become available. 

Here's my website: ( www.skyway-to-asia.com ), or you can Google - Flying Boats & Spies.  I realize you must be very busy but any comments you care to send my way, would be most appreciated. (Hey, in your book, you're the one who said to ask ... ;^)

My first blubs are below, I'm learning, but slowly...

"Delightful! Flying Boats & Spies is a welcome return to a glamorous age
of high-adventure and heroes and a tribute to the grand-adventure series
of yesteryear. Rollicking and great fun, this well-told tale of
international intrigue should appeal to every generation in a family. I
look forward to future volumes in this series."  -  Ralph Peters, author
of Wars Of Blood And Faith

"'Return with us now to those thrilling days of yesteryear...'Flying
Boats and Spies pays stirring tribute to the classic adventurers of the
impossibly romantic pre-World War II period, adding depth, realism, and
charm in liberal measure." - Michael Dobson, co-author of Fox on the
Rhine and MacArthur's War.

Thanks again and feel free to use anything I wrote - if you'd like.

Respectfully,

Jamie F. Dodson, Www.skyway-to-asia.com

 

Find at least one tip on writing, promotion or tech on every page of this website. 

 

 

 

Purchase THE FRUGAL BOOK PROMOTER as a thick, full-size e-book priced to accommodate the budgets of starving students and authors at Star Publish.

Purchase THE FRUGAL BOOK PROMOTER and THE FRUGAL EDITOR in trade paperback at Amazon. The Amazon Short, THE GREAT FIRST IMPRESSION BOOK PROPOSAL, too!

Purchase THIS IS THE PLACE, HARKENING and TRACINGS at Amazon.

Purchase CHERISHED PULSE at the Compulsive Reader.

Purchase and find all the audios for writers at Double Dragon Publishing.

 

Authors' Coalition http://authorscoalitionandredenginepress.com"Careers that are not fed die as readily as any living organism given no sustenance." ~ Carolyn Howard-Johnson

 

 

 

This author is founder and a proud member of Authors' Coalition.    

(Directors: Joyce Faulkner and Pat Avery)

This site is powered by Dianna Faulkner, carmelfaulkner@aol.com

Studio photography by Uriah Carr

Logo by Lloyd King

 

   Future Plans for How To Do It Frugally Series: 

  • The Frugal Amazon  Promoter

  • The Frugal Retailer Promotes

  • The Frugal Author Builds an Agent-Friendly Package   

 

Important Resources

Book Proposal Help

Former book acquisitions editor Terry Whalin says, "editors and publishers don't read manuscripts. They read book proposals. In Book Proposals That Sell: 21 Secrets to Speed Your Success, you learn the inside scoop to achieve your dreams." I highly recommend it.


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Promotion Services

You'll find direction in the Frugal Book Promoter for building your own media kit; if you choose not to build your own, the information there will make you a better partner for a publicist you might hire to help you. I recommend PressKit 24/7, the brainchild of publicists with over forty years' experience. We know the speed at which you need to work, and we know what it takes to get the media's attention. It was critical for us to be able to create professional online press kits for our own clients. So we understand what you need for yours.

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Learn more about the classes offered by UCLA Extension Writers' Program, You'll find Carolyn Howard-Johnson's instructor page there, too.

 

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Books and Audios on Writing Carolyn has Written,   Edited or Contributed to: