How To Do It Frugally

Published Works Almanac Tolerance & Utah Links Editing & Publicity Services Media Room Speaking,Modeling Events & Teaching Awards Authors'Coalition Services Newsletter & Blogs Resources for Writers Resources for Readers E-mail Author Advertising Free Articles 4 Authors,Editors Consulting Travels with Carolyn

 

Find  Carolyn's Individual Books and Audios Here:

Frugal Book Promoter
Frugal Editor
Great Book Proposals
This Is the Place, A Novel
Harkening (Short Stories)
Tracings and Other Poetry
Published Shorter Works
Audio Handbooks for Writers

Please note the new page on this site that features writers' conferences and their benefits.

 

Please click on my Google Calendar to keep up with my writers' conference presentations, my upcoming UCLA Extension Writers' Program classes, book fair appearances and more!

 Endorsements

"Wow, Carolyn!!    Your newsletter is no less than a gestalt of successful marketing, and a spur for the rest of us to get out
and line up those appearances" ~ 
Patti Kokinos, author Angel Park: A Novel
www.PatriciaKokinos.com

 

"[Carolyn Howard-Johnson's newsletter is] definitely one of the most helpful newsletters for writers out  there!"~ Jill Ronsley, Sun Editing and Book Design.

Subscribe Here

 

You will find at least one promotion, writing or tech tip on every page on this site. Happy browsing and collecting!

 

So, about 12 months ago, I began to read about do-it-yourself book publicity. One of the best books I came across was "The Frugal Book Promoter: How to do what your publisher won't" by Carolyn Howard-Johnson. If you're looking for "nitty-gritty how-tos for getting nearly free publicity," this is the book for you. ~Tim Bete, Director, Erma Bombeck Writers' Workshop

 

Site Sponsor:

Flying Hugs and Kisses by Jewel Sample. How do you tell a child their baby brother or sister is not coming home from the hospital? How could this happen?  Where did the baby go?  Parents in the midst of their grief must come up with answers to their children's questions.  Flying Hugs and Kisses answers these questions with compassion and hope.
 
Available at Book stores in English and Spanish. I.S.B.N.  1-59879--119-2

Site Sponsor:

 

HUTdogs QuickSite™ the affordable, easy to use, do-it-yourself web site solution. For less than $20 a month, it’s a great tool for authors, writers, entrepreneurs and small business. The easy to use content management system lets you have as many or as few pages as you need and you can make changes to your content whenever you like. You can post a gallery of images, create a coupon for your visitors, customize your navigation and each site comes with a contact page that makes it easy for visitors to reach you. For details visit www.HUTdogs.com.”

 
 

 

Site Sponsor:

Crushed by Frances Lynn

Read the stirring saga of the ungainly sibling who suddenly turns into a beautiful swan - and the incredible secret of her birth!  Young Adult.          978-0-9553672-3-6

 

Site Sponsor:

 

 

 

 

Lani's Challenge by Linda Morelli  When Lani Talbot, female detective extraodinaire, seeks the identity of her father's killer, she teams with Washington D.C. police force veteran, Garrett Pierce to face danger and death.  Contemporary romantic suspense. ISBN 1-59466-032-8 

 

Site Sponsor:

 

Relative Danger, by June Shaw-- first book in a series featuring a spunky widow with attitude who "thinks" she wants to avoid her hunky ex-lover so she can rediscover herself. But he opens Cajun restaurants in all the places she travels -- and she is so bad at avoiding tempting dishes and men. Order at Harlequin.

 

Site Sponsor:

 

Talk Radio for Authors – Getting Interviews Across the U.S. and Canada (ISBN # 0-7414-3787-2) by Francine Silverman (Infinity Publishing 2007)simplifies the process of matching guest to radio show.

 

Funds for Writers: You write for money. You know you do. Learn how to find the sources. Newsletters, e-books and a magnificent, award-winning website. Chosen Writers' Diegest 101 Best Web Sites for Writers seven years in a row. A site that cares about the writer in you.

 

 

Site Sponsor:

 

PreViews are videos that advertise your book

ReaderViews is your one-stop book review, publicity, video, literary awards, networking & proposal service.

 

 

 

Tip

Join writers' organizations (like Authors' Coalition) and work them.  They'll work for you about as hard as you work for them. Find others below.

  Find tips on writing, promotion or tech on every page of this website. 

  

 

 

 Proud Member of and Highly Recommended:

 

 

 

 

 

 

 

ABWA is a group of highly skilled networkering women in business.

 

Military Writers' Society of America

 

 

Honorary member of Publishers and Writers of San Diego.

 

Book Publicists of Southern California (BPSC)                    Pix: Proud Irwin Award Winners

Carolyn and Janet Goliger, l. to r.

 


 

 

View Carolyn Howard-Johnson's profile on LinkedIn

 

I highly recommend this social network for those involved with book marketing services of any kind.

 


View my page on BOOK PLACE

 

 

 

Home of Award-Winning Author Carolyn Howard-Johnson's  Literary and Career-Boosting Books 

Carolyn has signed books at three Book Expo America (BEA) tradeshows. This Is the Place in Chicago in 2001, The Frugal Editor at the Biblio booth (distributor) in New York in 2007 and in 2008, in Los Angeles in Ta Da!!!! The USA Book News booth for its award winners. The Frugal Editor won top billing in the publishing category.

Carolyn Howard-Johnson will be one of the featured winners of the USA Book News' booth at BEA on Friday, May 29, at the nation's premier book event, Book Expo America. She will sign her USA Book News Award-Winning book, The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success in the USA Book News booths, #835 & #837 in the PMA Pavilion at 11 to 11:30 am. Make BEA reservations and get info about the event here: www.bookexpoamerica.com

 

                

                     The HowToDoItFrugally SeriesPhoto of Carolyn Howard-Johnson by Uriah Carr. The author writes novels, short stories, poetry and shares he public relations, editing and other publishing expertise with other authors in her how-to-books.

 

  • THE FRUGAL BOOK PROMOTER:  How to Do What Your Publisher Won't

  • THE FRUGAL EDITOR: Put Your Best Book Forward to Avoid Humiliation and Ensure Success

                                                                        

AND HER LITERARY WORKS

Featuring her newest book,  the Frugal Editor

         Click Here to arrange for a signed copy of the Frugal Editor or any of  directly Carolyn Howard-Johnson's books.. 

Click Here to order your copy of the Frugal Editor directly from Amazon. Save on shipping by ordering both Frugal books or perhaps Carolyn Howard-Johnson's award-winning novel This Is the Place, set in Big Love country, while you're there. (It's primary time and Utah's culture is in the news, you may have noticed. (-:)


Online Videos by Veoh.com

The above video was filmed by BASTV Director and Cameraman, Randy Detroit. The inteviewer is Rey Ybarra. Learn more about the services offered by Best Selling Author Television.

The Frugal Book Promoter:                                      The Frugal Book Promoter is USA Book News' Best Professional Book 2004 and Book Publicists of Southern California's Irwin Award Winner
How to Do What Your Publisher Won't 

By award-winning author and publicity expert Carolyn Howard-Johnson
Nonfiction
ISBN: 1-932993-10-X (trade paperback)
ISBN: 1-932993-11-8 (e-book)  

PUBLISHER:  Star Publish 

                       

For about five cents a day THE FRUGAL BOOK PROMOTER: HOW TO DO WHAT YOUR PUBLISHER WON'T assures your book the best possible start in life. Full of nitty-gritty how-to's for getting nearly free publicity, Carolyn Howard-Johnson shares her professional experience as well as practical tips gleaned from the successes of her own book campaigns.
Carolyn is an award-winning author of both fiction and nonfiction and former publicist for the New York PR firm that instituted the "10 Best Dressed List." She wrote Frugal to use as a text/syllabus for her UCLA Extension Writers' Program class, "Savvy Marketing for New Authors."
THE FRUGAL BOOK PROMOTER tells authors how to do what their publishers can’t or won’t and why authors can do their own promotion better than a PR professional. It gives authors hundreds of nearly free promotion ideas; they may then pick and choose those that fit their pocketbooks and their personalities.
Here's what people are saying:
"Howard-Johnson has the comforting tone of a mentor and writes with the precision of a surgeon." ~ Francine Silverman, editor the Book Promotion Newsletter 
"(Carolyn Howard-Johnson is) an incessant promoter who develops and shares new approaches for book promotion." ~ Marilyn Ross, Founder of Small Publishers Association of North America 

". . . your book is terrific!  Very pragmatic, no nonsense and non-threatening." ~Paula Brancato, USC instructor in the business of writing and screenwriting and cofounder of thewritersplace.org.  

 

Picture of publisher Nancy Cleary's well-read copy of the Frugal Book Promoter.

  

 

                                            

The Frugal Editor:

Put Your Best Book Forward To Avoid Humiliation and Ensure Success 

By award-winning author and editing instructor Carolyn Howard-Johnson
Nonfiction
ISBN: 978-0-9785158-7-4 (trade paperback)

PUBLISHER: Red Engine Press 

Spring of 2007                                                                     

Gremlins are out there! They're determined to foul your credibility and to keep your book from being published or publicized. They -- resolved to embarrass you before the gatekeepers who can turn the key of success for you -- lurk in your subconscious and the depths of your computer programs. Whether you are a new or experienced author, The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success will help you present whistle-clean copy (whether it's a one-page cover letter or your entire manuscript) to those who have the power to say "Yea" or "Nay."

 Here's what people are saying:

"Don’t turn in anything until you turn to The Frugal Editor: How to Avoid Humiliation and Put Your Best Book Forward" ~ Peter Bowerman, author, The Well-Fed Writer series        

 "Carolyn Howard-Johnson has done it again! Whether you're writing your first book or tenth, The Frugal Editor, Best Book Forward is a must-read."  ~ Tim Bete, director, Erma Bombeck Writers' Workshop, author, In The Beginning...There Were No Diapers

" I wish all writers would take [Frugal Editor's] advice.  There's not a story I read or a writer I speak to that wouldn't benefit from the advice in your book. ~Jared D. Vineyard, Editor-In-Chief, J. D. Vine Publications
 

 

 

 

The Great First Impression Book Proposal:

Everything You Need To Know About Selling Your Book in 20 Minutes or Less

By award-winning author and editing instructor Carolyn Howard-Johnson
Nonfiction
ISBN: 
B000YG6O5U, an e-essay, delivered to your mailbox by Amazon

Amazon's Short Price: Only 49 Cents

PUBLISHER: Amazon.com's Short program 

 

Here's what people are saying:

"Carolyn Howard-Johnson makes it easy, gives you the switches that can turn you and even the most cold-blooded editor on.

" I'm taking this little booklet and having it tattooed on my inner arm. It's going to be useful to you, I promise. And if you aren't a writer, and you know one, send it on. They'll love it. "
~ May Lattanzio

 "I am waiting on answers to the proposals I sent out for my 4th book, PALMS READ IN LOVE & LIGHT.  I used almost every trick (I mean technique) in your Amazon Short [The Great First Impression Book Propsoal], too. I hope a traditional publisher takes it . . .   ." ~  Myrna Lou Goldbaum, Palmist/Psychic/Author
 

Author Biography

Carolyn Howard-Johnson's first novel, This is the Place, and Harkening: A Collection of Stories Remembered are both award-winners. Her fiction, nonfiction and poems appear in national magazines, anthologies and review journals. She speaks on culture, tolerance, writing and promotion and has appeared on TV and hundreds of radio stations nationwide. She is an instructor for UCLA Extension's Writers' Program and has shared her expertise at venues like San Diego State's world renowned Writers' Conference, Dayton University's Erma Bombeck Writers' Workshop and SPAN's (Small Publishers Association of North America) annual conference.

Carolyn  was recently awarded Woman of the Year in Arts and Entertainment by the California Legislature; her home town's Character and Ethics Commission honored her for her work on promoting tolerance and the Pasadena Weekly named her to their list of "San Gabriel Valley women who make life happen" for literary activism. Her nitty-gritty how-to book, The Frugal Book Promoter won USA Book News' Best Professional Book 2004 and her chapbook of poetry, Tracings, was named to The Compulsive Reader's Top 10 Best Reads for 2004 and Military Writers' Society of America  honored it for excellence. It is now available from Finishing Line Press and Amazon .

Carolyn's newest book is The Frugal Editor: Put Your Best Book Forward to Avoid Humiliation and Ensure Success . Cheryl Wright of Writer2Writer says, "The Frugal Editor will become a well-used reference for writers around the world."

Howard-Johnson loves to travel and has studied writing at Cambridge University in the United Kingdom, UK: Herzen University in St. Petersburg, RU; and Charles University in Prague.

Carolyn is the founder of Authors' Coalition where writers share with other writers and learn from others, too.

She edits "Sharing with Writers," a newsletter associated for that organization as well as a blog that helps authors turn a dull book fair into a sizzling success:  Find it at: http://www.AuthorsCoalition.blogspot.com.

Her literary website is on part of this site on this page: http://carolynhoward-johnson.com.

Her Sharing with Writers Blog is at http://www.sharingwithwriters.blogspot.com .

She also blogs at

http://TheNewBookReview.blogspot.com where writers can recycle their favorite reviews.

http://TheFrugalEditor.blogspot.com where writers can ask questions -- any question -- on editing, grammar, style choices, and using editing as your first line of offense in your marketing campaign.

http://WarPeaceTolerance.blogspot.com where Carolyn gets to rag and nag about how tolerance relates to war and how we can do more than pay lip service to support our troops.

 

 

CAROLYN'S EVENTS AND APPEARANCES

Come Learn, Come Share!

Check April, June, Sept. and October for Active Months

 

Purchase THE FRUGAL BOOK PROMOTER as a thick, full-size e-book priced to accommodate the budgets of starving students and authors at Star Publish.

Purchase THE FRUGAL BOOK PROMOTER and THE FRUGAL EDITOR in trade paperback at Amazon. The Amazon Short, THE GREAT FIRST IMPRESSION BOOK PROPOSAL, too!

Purchase THIS IS THE PLACE, HARKENING and TRACINGS at Amazon.

Purchase CHERISHED PULSE at the Compulsive Reader.

Purchase and find all the audios for writers at Double Dragon Publishing.

 

Authors' Coalition http://authorscoalitionandredenginepress.com"Careers that are not fed die as readily as any living organism given no sustenance." ~ Carolyn Howard-Johnson

 

 

 

This author is founder and a proud member of Authors' Coalition.    

(Directors: Joyce Faulkner and Pat Avery)

This site is powered by Dianna Faulkner, carmelfaulkner@aol.com

Studio photography by Uriah Carr

Logo by Lloyd King

 

   Future Plans for How To Do It Frugally Series: 

  • The Frugal Amazon  Promoter

  • The Frugal Retailer Promotes

  • The Frugal Author Builds an Agent-Friendly Package   

 

Important Resources

Book Proposal Help

Former book acquisitions editor Terry Whalin says, "editors and publishers don't read manuscripts. They read book proposals. In Book Proposals That Sell: 21 Secrets to Speed Your Success, you learn the inside scoop to achieve your dreams." I highly recommend it.


~~~

Promotion Services

You'll find direction in the Frugal Book Promoter for building your own media kit; if you choose not to build your own, the information there will make you a better partner for a publicist you might hire to help you. I recommend PressKit 24/7, the brainchild of publicists with over forty years' experience. We know the speed at which you need to work, and we know what it takes to get the media's attention. It was critical for us to be able to create professional online press kits for our own clients. So we understand what you need for yours.

~~~

Learn more about the classes offered by UCLA Extension Writers' Program, You'll find Carolyn Howard-Johnson's instructor page there, too.

 

Loading...

Books and Audios on Writing Carolyn has Written,   Edited or Contributed to: 

   


 

To subscribe to Carolyn's FREE online newsletter send an e-mail.

Learn more about Carolyn's newsletter and blog.

Copyright ©2007 Carolyn Howard-Johnson

 

Published Works Almanac Tolerance & Utah Links Editing & Publicity Services Media Room Speaking,Modeling Events & Teaching Awards Authors'Coalition Services Newsletter & Blogs Resources for Writers Resources for Readers E-mail Author Advertising Free Articles 4 Authors,Editors Consulting Travels with Carolyn